DesignWorks is the Rotman School's centre for design-based innovation and education, focusing on Strategy and Business Design. As an academic and commercial 'learning lab', we build strong ties to industry, and openly collaborate with a growing network of local and international partners.
In order to build knowledge and skills in the field of Business Design and ensure relevancy in industry, we are active in 3 important areas: Education, Commercial Practice and Research.

Our ambitions:

• Inspire and coach organizations in creating new value.
• Help shape initiatives that are important both economically and socially relevant.
• Help groom a new generation of business designers who will make an important contribution to the world in which they live.